Shaming companies who fail to meet equality targets  

Just 13 of the 200 largest Dutch employers met government targets of 30% of women in top-level positions. So equal opportunities Minister Ingrid van Engelshoven “named and shamed” them.  

Eliza Archer
Eliza Archer NewsMavens, Europe
Shaming companies who fail to meet equality targets   - NewsMavens
Heineken logo. Pixabay

Why this story matters:

In a speech on International Women’s Day, Dutch Minister of Education, Culture and Science Ingrid van Engelshoven “named and shamed” companies who failed to meet the governments target for women in top-level positions.

According to van Engelshoven’s announcement, just 13 of the 200 largest Dutch employers met the government’s targets of 30% or more women in top-level positions.

Van Engelshoven had said last year that she would publicly shame those who did not meet the targets, continuing that, “Companies respond to competition, nobody wants to be at the bottom of this list”.

Details from the story:

  • Van Engelshoven has actively promoted equal opportunity. 
  • Companies such as Hema, ING, Ahold were condemned for their lack of female representation.
  • On the other hand, companies such as ANWB, NS and PostNL were more successful in achieving gender balance.
  • Consulting company Korn Ferry found that the Netherlands is 5% below the European average, with only 27% of non-executive directors being women.
  • Van Engelshoven has been promoting a campaign donned “#appoint” (#benoem) which features women from across the Netherlands calling out discrimination.

Project #Femfacts co-financed by European Commission Directorate-General for Communications Networks, Content and Technology as part of the Pilot Project – Media Literacy For All

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